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Marketing, Advertising & PR

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Public Relations

Representation in Advertising

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173 Videos in Marketing, Advertising & PR

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Miss Representation
Like drawing back a curtain to let bright light stream in, Miss Representation uncovers a glaring reality we live with every day but fail to see. Written and directed by Jennifer Siebel Newsom, the film exposes how mainstream media contribute…
Killing Us Softly - Advertising's Image of Women
In this new, highly anticipated update of her pioneering Killing Us Softly series, the first in more than a decade, Jean Kilbourne takes a fresh look at how advertising traffics in distorted and destructive ideals of femininity. The film marshals…
4 videos
The Bro Code - How Contemporary Culture Creates Sexist Men
Filmmaker Thomas Keith takes aim at the forces in male culture that condition boys and men to dehumanize and disrespect women. Keith breaks down a range of contemporary media forms that are saturated with sexism -- movies and music videos…
The Codes of Gender - Identity & Performance in Popular Culture
Communication scholar Sut Jhally applies the late sociologist Erving Goffman's groundbreaking analysis of advertising to the contemporary commercial landscape in this provocative new film about gender as a ritualized cultural performance. Uncovering a remarkable pattern of gender-specific poses, Jhally explores…
2 videos
Consuming Kids - The Commercialization of Childhood
Part of the Series: MEF Debt & Consumerism Collection
With virtually no government or public outcry, the multi-billion dollar youth marketing industry has been able to use the latest advances in psychology, anthropology, and neuroscience to transform American children into one of the most powerful and profitable consumer demographics…
Sugar Coated - Investigating PR Tactics Implemented by the Food Industry
Sugar Coated examines the various public relations tactics that the food industry has employed over the years to beat back accelerating concerns about the toxicity of sugar. Its starting point is a secret PR campaign the industry devised in the…
2 videos
Advertising at the Edge of the Apocalypse
Part of the Series: MEF Debt & Consumerism Collection
In this highly anticipated sequel to his groundbreaking, ADVERTISING AND THE END OF THE WORLD, media scholar Sut Jhally explores the devastating personal and environmental fallout from advertising, commercial culture, and rampant American consumerism. Ranging from the emergence of the…
The Occupation of the American Mind - Israel's Public Relations War in the United States
Over the past few years, Israel's ongoing military occupation of Palestinian territory and repeated invasions of the Gaza strip have triggered a fierce backlash against Israeli policies virtually everywhere in the world -- except the United States. The Occupation of…
The Store - The Inner-Workings of a Department Store
THE STORE is a film about the main Neiman-Marcus store and corporate headquarters in Dallas. The sequences in the film include the selection, presentation, marketing, pricing, advertising and selling of a vast array of consumer products including designer clothes and…
The Inspiration Series: Comedy in Advertising
Explore comedy of all types in this collection of outstanding advertisements , cinematically-curated from the archives of Stash Magazine. Clip #1: "Kia: Hero's Journey" - Clip #2: "Canal+: Unicorn" - Clip #3: "Snickers: Brady Bunch" - Clip #4: "Hornbach: You're…
18 videos
Big Bucks, Big Pharma - Marketing Disease and Pushing Drugs
Big Bucks, Big Pharma pulls back the curtain on the multi-billion dollar pharmaceutical industry to expose the insidious ways that illness is used, manipulated, and in some instances created, for capital gain. Focusing on the industry's marketing practices, media scholars…
No Logo - Brands Globalization Resistance
Part of the Series: MEF Debt & Consumerism Collection
In the age of the brand, logos are everywhere. But why do some of the world's best-known brands find themselves on the wrong end of the spray paint can the targets of anti-corporate campaigns by activists and protestors? No Logo…
Pink Ribbons, Inc
Pink ribbons...they're everywhere: tee-shirts, hats, yogurt cups, KFC buckets, car ads, NFL stadiums...the list goes on and on. They make us feel good, as if we're all engaged in a successful battle against breast cancer. But who is really benefiting?…
Model - An Inside Look of the Modeling Profession
MODEL shows male and female models at work on TV commercials, fashion shows, magazine covers, and advertising for a variety of products, including designer collections, fur coats, sports clothes and automobiles. The models are seen at work with photographers whose…
Pressing On - The Letterpress Film
Wood and metal letters pressed into paper laid the foundation for the modern world. Once essential to communication, letterpress printing unexpectedly thrives in our digital age. PRESSING ON is required viewing for design centered audiences, advertising and type nerds, history…
Slim Hopes - Advertising & the Obsession with Thinness
Jean Kilbourne's award-winning video offers an in-depth analysis of how female bodies are depicted in advertising images and the devastating effects of those images on women's health. Addressing the relationship between these images and the obsession of girls and women…
Pride Denied - Homonationalism and the Future of Queer Politics
This film tells the story of how corporate sponsors coopted the concept of LGBTQ pride, turning it into a feel-good brand and blunting its radical political edge. The film locates the origins of pride in sites of grassroots resistance and…
Advertising and The End of The World
Part of the Series: MEF Debt & Consumerism Collection
Advertising & the End of the World features an illustrated presentation by Sut Jhally of the University of Massachusetts Amherst, the producer and writer of the award-winning Dreamworlds II. Focusing directly on the world of commercial images, he asks some…
Toxic Sludge is Good for You - The Public Relations Industry Unspun
While advertising is the visible component of the corporate system, perhaps even more important and pervasive is its invisible partner, the public relations industry. This video illuminates this hidden sphere of our culture and examines the way in which the…
The Inspiration Series: The Dynamics of Couples
Explore the tension and comedy of one-on-one relationships of all types in this collection of outstanding short films, music videos, advertising, brand videos and games, cinematically-curated from the archives of Stash Magazine. Clip #1: "Jinxy Jenkins, Lucky Lou" - Clip…
10 videos